10 Best Wishlist Apps for Shopify in 2025
Every Shopify store grows faster once customers enjoy a smooth shopping journey. A wishlist in Shopify makes shopping easier because customers save products, return to buy later, and share items with friends. With the right Shopify wishlist app, you create more chances for repeat sales and stronger customer loyalty.
Merchants often look for the best wishlist app for Shopify because it makes the store more engaging and customer-friendly. A free wishlist app for Shopify gives new stores an easy start, while advanced tools like Wishlist Plus Shopify offer extra features for growing businesses. No matter the size of your store, adding a wishlist on Shopify improves customer experience, builds trust, and increases sales.
This guide shows the 10 best wishlist apps for Shopify in 2025. Each app gives unique features that help stores sell more and keep customers happy.
Why Wishlist Apps Matter for Shopify Stores
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Save products for later
Shoppers use the wishlist button to save items they like. They return later and buy without searching again.
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Reduce cart abandonment
Many customers leave items in the cart when they are not ready to buy. A wishlist for Shopify gives them a safe space to keep products until they decide. -
Improve customer experience
A Shopify wishlist app makes shopping easier. Customers browse freely and collect favorites in one place.
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Boost sales with reminders
Price-drop alerts and back-in-stock messages encourage shoppers to complete their purchases.
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Gain product insights
Merchants track which items appear in wishlists most often. This data helps plan promotions and manage inventory.
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Build customer loyalty
Shoppers who create a wishlist feel more connected to the store. They come back more often and shop again.
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Works for all store sizes
From small shops to big brands, every store benefits from adding a wishlist in Shopify.
10 Best Wishlist Apps for Shopify in 2025
1. Wishlist Club
Wishlist Club is the best wishlist app for Shopify that gives store owners a clean and flexible way to add a wishlist feature. Unlike a basic “save for later” button, this wishlist app for Shopify helps brands turn customer wishlists into a tool for higher sales and stronger connections.
Shoppers can quickly add items to their wishlist while browsing. They don’t need to create a separate account, which makes the process faster and reduces drop-offs. The wishlist in Shopify stays synced across devices, so a customer who adds products on their phone can open the same list later on a laptop without losing any items. This small detail creates a smoother shopping journey.
Another standout strength of Wishlist Club is its sharing option. Customers can send their wishlists to friends or family through email or social media. This works especially well during holidays, birthdays, or wedding seasons. Shared wishlists often bring new visitors to a store, which increases brand reach without extra marketing spend.
From the store owner’s side, Wishlist Club includes analytics that show which products shoppers save most often. If a large number of customers add an item to their list but don’t buy it, you can run a discount campaign or bundle offer to push conversions. This data also helps with inventory planning because you know in advance what products attract attention.
The app blends smoothly with most Shopify themes. Merchants can customize the button style, placement, and colors to match their brand design. Unlike many apps that feel heavy or slow, Wishlist Club loads quickly and doesn’t hurt page speed. That matters because faster stores often convert better.
Top Functions:
One-click “Add to Wishlist” Button
Customers add products to their wishlist with a single click. This makes shopping faster and easier.
Guest, Multiple, and Shareable Wishlists
Shoppers create multiple wishlists without signing in. They share wishlists with family and friends for easy gift ideas.
Price Drop, Restock, and Back-in-Stock Alerts
Shoppers get instant alerts when prices drop or products come back in stock. These alerts help customers buy at the right time.
Automatic Email Reminders
The system sends automatic emails to remind customers about their wishlist items. This helps increase repeat purchases.
Real-Time Analytics on Wishlist Activity
Store owners track which products customers add most. They see real-time data about product demand and wishlist trends.
Wishlist Icons on Key Pages
Clear wishlist icons appear on product pages, collection pages, and the home page. This boosts wishlist visibility and encourages shoppers to save items.
Why Choose Wishlist Club:
If you want more than a plain wishlist button, Wishlist Club offers a mix of design flexibility, customer engagement, and valuable analytics. It’s an excellent choice for merchants who want to add a wishlist to their Shopify store and boost repeat purchases.
Pricing:
- Free plan with limited features for small stores
- Paid plans start around $4.99, unlocking advanced features like sharing and analytics
Customer Experience
Shoppers can create multiple wishlists, share them with friends, or even save items as guests without logging in. A customer planning for a birthday, wedding, or seasonal shopping can keep different lists organized, making the store feel more personal and helpful.
2. Swym Wishlist Plus
Swym Wishlist Plus stands out for stores that want a strong mobile experience. Customers can add products to their wishlist without needing an account. The list saves automatically and works across devices, which makes shopping easier and more convenient.
The app also connects well with email tools like Klaviyo, Omnisend, and Mailchimp. You can send customers reminders about their wishlist items, notify them about stock updates, or run special campaigns directly tied to saved products.
Swym supports multi-language stores, so global brands can reach shoppers in their own language. The app also provides deep reports to show which items customers want most. This helps brands adjust marketing and stock decisions with better accuracy.
Top Functions:
- Cross-device synced wishlists
- Integration with email tools for targeted campaigns
- Multi-language support for global stores
- Analytics showing top saved products
Why Choose Swym Wishlist Plus:
It combines smooth mobile use with strong integrations. If you rely on email marketing and want wishlists tied into your campaigns, this app works perfectly.
Pricing:
- Free plan with basic wishlist
- Paid plans start at $19.99/month for integrations and analytics
3. SWishlist: Simple Wishlist
SWishlist offers a wishlist feature for Shopify merchants. The app focuses on speed and simplicity, so stores can add the feature without making the site heavy.
Customers see a wishlist button on product pages, and the app supports a floating wishlist icon for quick access. It doesn’t require an account, so guest users can save items right away. This helps reduce friction during browsing.
For merchants, SWishlist provides clear reports on wishlist activity. You see which products attract attention, which helps you plan discounts or promotions. The app also allows design customization, so the button and icons match your store’s branding.
Top Functions:
- Simple wishlist button on products
- Floating wishlist icon for easy access
- Guest wishlist option
- Customizable design to fit store branding
Why Choose SWishlist:
If you want a lightweight, no-frills wishlist for Shopify that won’t slow down your store, SWishlist is a good choice.
Pricing:
- Free plan available
- Paid plans start at $5/month for more design and reporting features
4. Hulk Advanced Wishlist
Hulk Advanced Wishlist gives Shopify stores a feature-rich solution. Shoppers can add items without signing in, and the wishlist works across devices.
One strong feature is social sharing. Customers can share their wishlist with friends or family, which is perfect for gift occasions. Hulk Advanced Wishlist also lets merchants see analytics about customer preferences, which supports better marketing campaigns.
The app also focuses on branding. Merchants can style the wishlist button, icon, and colors to blend seamlessly with their store design. The app loads quickly and doesn’t slow down page performance.
Top Functions:
- Guest wishlists with cross-device sync
- Shareable wishlists through email and social media
- Detailed analytics for customer insights
- Fully customizable design options
Why Choose Hulk Advanced Wishlist:
It gives you both customer engagement and store-side insights. If you want a wishlist app that feels complete and branded, this one works well.
Pricing:
- Free basic plan
- Paid plans start around $4.99/month
5. Wishlist Hero
Wishlist Hero helps Shopify stores convert more visitors into buyers by keeping customers connected to their saved products. The app offers price-drop and back-in-stock alerts, so shoppers return when products match their budget or become available again.
Wishlist Hero also sends automated emails about saved products. This keeps customers engaged and encourages repeat purchases. Merchants can track wishlist activity in real time, making it easier to see product demand before it converts into sales.
Top Functions:
- Price-drop and restock alerts
- Automated emails for wishlist reminders
- Real-time wishlist analytics
- Icons on product, collection, and home pages
Why Choose Wishlist Hero:
It directly boosts conversion by reminding customers to act on their saved products.
Pricing:
- Free plan with basic wishlist features
- Paid plans start at $4/month
6. Growave: Loyalty & Wishlist
Growave goes beyond just wishlists. It combines loyalty, rewards, reviews, and social login with wishlist features, making it a complete engagement tool.
For wishlists, customers can save products with one click and access them across devices. Shared wishlists also bring in new shoppers, which extends brand reach. The loyalty and rewards system keeps customers returning with points, discounts, and perks.
Top Functions:
- Wishlist with cross-device sync and sharing
- Loyalty and rewards system
- Customer reviews and social login
- Analytics for product insights
Why Choose Growave:
If you want one app that combines wishlists with rewards and reviews, Growave is a powerful choice.
Pricing:
- Free plan for small stores
- Paid plans start at $49/month
7. XB Wishlist
XB Wishlist offers a simple and fast wishlist solution. It focuses on design flexibility, letting merchants adjust colors, button styles, and placement to fit their store branding.
The app supports guest wishlists and syncs across devices. Customers can also share wishlists, which works well for gift seasons. XB Wishlist also includes clear reports for merchants to track product demand.
Top Functions:
- Guest and multi-device wishlists
- Shareable lists for friends and family
- Custom design controls for branding
- Wishlist analytics for store insights
Why Choose XB Wishlist:
If branding and design flexibility matter most, XB Wishlist offers the right tools.
Pricing:
- Free plan
- Paid plans start at $3.99/month
8. Mst: Wishlist
Mst: Wishlist makes it easy for Shopify stores to add a clean wishlist feature. Customers can save products in one click and access them later.
The app integrates smoothly with Shopify themes and doesn’t slow down site performance. Mst: Wishlist also allows merchants to track saved items and use that data to guide promotions.
Top Functions:
- One-click wishlist button
- Fast and lightweight setup
- Wishlist activity reports
- Theme-friendly design integration
Why Choose MST: Wishlist:
It gives you a simple, reliable wishlist without extra weight on your store.
Pricing:
- Free plan available
- Paid plans start at $2.99/month
9. Wishlist Guru
Wishlist Guru is a Shopify wishlist app that helps stores improve customer engagement and increase repeat sales. Shoppers can save products in one click, and their wishlists stay synced across all devices without requiring an account.
The app includes automated email reminders for saved products, as well as price-drop and back-in-stock alerts. This makes customers more likely to return and complete their purchases. For merchants, Wishlist Guru provides analytics that show product demand and customer interest, helping with smarter marketing and inventory planning.
Top Functions:
- Guest and cross-device wishlists
- Price-drop and restock alerts
- Automated email reminders
- Analytics for product and customer insights
Why Choose Wishlist Guru:
It blends wishlist convenience with automated marketing features, making it easier to turn saved items into sales.
Pricing:
- Free plan with basic functions
- Paid plans start at $5/month for advanced features
10. Wishlist by Square
The app supports design customization, so the wishlist fits perfectly into your store theme. It also tracks wishlist usage, giving merchants insights into customer interest and product demand.
Top Functions:
- Guest and multi-device wishlist
- Shareable wishlists for social and email
- Customizable button styles and placement
- Reports on saved items and customer activity
Why Choose Wishlist by Square:
It’s a solid choice for stores that want shareable, branded wishlists with customer insights.
Pricing:
- Free plan for small stores
- Paid plans start at $4.99/month
How to Choose the Best Wishlist App for Shopify
Easy Setup and Smooth Use
Choose an app with a clean setup process and a simple design. Customers should add items with a single click. A smooth layout blends well with your Shopify theme and keeps shoppers engaged without confusion.
Cross-Device Sync
People shop on phones, tablets, and desktops. An app with cross-device sync keeps the same wishlist everywhere. Shoppers never lose saved items, and this convenience turns into more completed purchases.
Sharing Options for Growth
Give customers the freedom to share wishlists with friends and family. Shared lists bring new visitors to your store without extra marketing costs. This feature works especially well during birthdays, weddings, or holiday seasons.
Sales Alerts
Use features like price drop alerts, back-in-stock notices, and restock reminders to create urgency. Automated emails highlight saved items and push customers to return and buy. These alerts raise order value and bring more revenue.
Product Insights Through Analytics
Analytics show you which products shoppers save the most. You can use this data to plan discounts, create bundles, or manage inventory better. Strong insights guide smarter business decisions and help you serve demand.
Budget-Friendly Plans
Wishlist apps offer both free and paid options. Free plans support small stores with basic needs. Paid plans unlock advanced tools like email reminders, detailed analytics, and sharing options. Match the plan to your budget and store goals before you decide.
Conclusion
A wishlist app in Shopify helps customers save products with ease and gives stores more ways to increase sales. Customers add items to their lists, share them with friends, and return to buy later. This simple action creates repeat sales and builds loyalty.
Each Shopify wishlist app offers a different mix of features. Some focus on fast setup and free use. Others give more power with analytics, email reminders, and design control. A small store may start with a free plan. A growing brand may pick a paid tool for deeper insights and stronger engagement.
A wishlist does more than collect saved products. It shows customer interest, supports smart promotions, and keeps shoppers connected to a store. With a strong wishlist app, a store gains higher conversions, better inventory planning, and stronger customer trust.
Start now with the right wishlist app and create a smoother shopping journey. Shoppers enjoy more control, and your store enjoys steady growth.
